Sometimes you want to change something in WordPress. This could be a design element such as social link placement on mobile, a core function like comments, or a monetization feature like ad placement. Often the solution is to use a plugin, but if all you need is to make one edit why go through all […]
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There are many factors that influence your website’s ranking in the SERPs. Naturally, one of the most important SEO factors include having a secure, accessible, mobile-friendly website – so having an optimized WordPress theme is a must. But what you might have not considered so far, perhaps due to the sheer number of other SEO […]
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Email marketing connects you with your audience on a personal level. But it can be quite overwhelming. Between creating campaigns, segmenting your audience, writing top-notch emails, and analyzing results, it’s a lot to manage on your own. That’s when email marketing automation tools come in handy. They help you simplify difficult tasks and set up automated […]
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Can’t figure out how to track marketing campaigns in WordPress? Don’t worry; you aren’t alone. Measuring the performance of your website can be challenging, especially for beginners. As an entrepreneur, you already have a lot on your plate managing your website. As such, it’s easy for critical tasks like monitoring marketing campaigns to slip through […]
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WordPress is among the most used Content Management Systems, with over 43% of the websites using it. Sadly, most of these websites are non-compliant with ADA accessibility guidelines, posing a major challenge to its visually impaired users. Therefore, as a WordPress website owner, your focus should be to make it accessible to ensure usability by […]
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WordPress is great and makes building websites easy. But sometimes you need to make a quick edit that does not have a built-in available option in WordPress or in your installed theme and plugins. Perhaps you want to change the text displayed in a WooCommerce notice, use an SVG for your site logo, or add […]
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In the competitive world of eCommerce, standing out from the crowd is crucial for success. One effective way to engage potential customers and boost sales is by adding product videos to your WooCommerce store. Videos have the power to captivate, inform, and persuade shoppers, making them more likely to convert into buyers. In this article, […]
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Email marketing is a crucial tool for businesses. It’s a chance to connect with your customers on a more personal level through owned media. Even more impressive is that you can earn $36 for every dollar spent on email marketing. That’s a massive 3600% ROI. But where does WordPress come in? Beyond content management, WordPress […]
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WordPress is one of the most used site builders on the planet. If you’re looking to enhance the performance, visibility, and overall user experience of your WordPress site, schema markup is the secret ingredient you need. Search engines can display rich snippets in search results thanks to structured data provided by schema markup. The top […]
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With the introduction of the internet, consumers are more vocal about their thoughts and experiences related to any particular brand or product. Online reviews provide them with the opportunity to express themselves and provide their feedback. As reviews help consumers to make informed decisions, they can similarly be leveraged to help brands display their credibility. […]
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