In the digital advertising landscape, businesses should constantly strive to optimize their online marketing efforts. One effective strategy is utilizing artificial intelligence (AI) to enhance pay-per-click (PPC) campaigns. PPC is a model where advertisers pay a fee each time a user clicks on their ad. By knowing how to use AI for PPC, marketers can […]
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Artificial intelligence (AI) has changed the game for many industries, including web design. Whether you’re a beginner or a professional web designer, AI tools can help you create websites faster and unlock new possibilities for your projects. If you want to use this new technology for web design, this guide has got you covered. We’ll […]
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A domain name is essential to your website as it represents your brand name and acts as the site’s address. People can easily visit your website by typing the domain name into a web browser address bar or a search engine. For business owners, a memorable domain name helps build an online presence and customer […]
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A “what you see is what you get†(WYSIWYG) editor is a software application containing an interface that enables users to see the content’s final output while editing. It is commonly used in word processors, website builders, content management systems (CMSs), and customer relationship management (CRM) software. Compared to other editors, WYSIWYG applications let you […]
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Our team just returned from WordCamp Europe 2023, which took place in Athens, Greece, from 8 to 10 June 2023. 2,545 people from 94 countries attended the event – proof of WordPress’ wide reach!
It was Hostinger’s second time sponsoring WordCamp Europe, and this year we’re proud to have supported the event as a Super Admin Sponsor.
All talks and workshops were recorded and will soon be available for watching on WordPress.tv. In the meantime, you can also watch the recorded live streams on WordCamp Europe’s official YouTube channel.
We took notes of some of the event’s highlights – read on to find out about the fun we had at WordCamp Europe 2023 and what’s coming at the next WordCamp Europe.
WordPress turned 20 on May 27, 2023, so a celebratory spirit was still very much apparent during WordCamp Europe 2023. Some of the sessions reflected on how far the content management system has come.
One such was Aaron Reimann‘s Where did we come from?, which went through some of WordPress’s major features over the years, including WordPress version 0.71 and search feature version 1.0. It showed attendees the gradual development of the CMS while WordPress community members could see how their contributions had helped along the way.
Meanwhile, the Variations on a theme: 20 years of WordPress session had WordPress’ Co-founder and Project Leader Matt Mullenweg, WordPress’ Executive Director Josepha Haden Chomphosy, and Automattic’s Product Architect MatÃas Ventura come together and review the year’s accomplishments and learnings.
This session was followed by a live Q&A, during which Matt shared his reflections on open-source innovation and disruption in the past 20 years.
Instead of retrospection, other sessions covered the possibilities for the future of WordPress.
For example, Let’s make WordPress & its community sustainable today invited attendees to envision sustainable practices in the WordPress ecosystem. The Women and non-binary folx of WordPress panel discussion examined underrepresented people’s involvement in the open source project, including tips to take part in the initiative. This was especially important since the upcoming WordPress 6.4 release is led by an all-women and non-binary release squad. It will be the second release version with such a team formation.
As a member of the WordPress community, Hostinger joined the anniversary celebration as well.
Besides an anniversary blog post and a podcast with Tammie Lister, we also set up a WordCamp Europe booth highlighting our WordPress clients. This way, we could engage with WordCamp visitors on a more personal level.
The event finished with a bang – the WordPress 20th Anniversary after-party allowed everyone to relax and mingle after hard and rewarding work.
It comes as no surprise that the Artificial Intelligence topic was a high-traffic one at WordCamp Europe. Most sessions had at least one AI-related question during the Q&A. Many professionals from various industries, especially IT, were looking for ways to integrate AI into their workflows to promote smarter work.
It’s only natural then that there were several AI-themed sessions at WordCamp Europe 2023. They covered a broad ground – from much sought-after AI-assisted content creation to lesser-known areas like AI for accessibility.
Some sessions specifically talked about AI uses for WordPress, such as AI translation. Another panel discussion explored the active use cases of AI as an accelerator.
For those still unsure whether AI was worth their while, there was a session called How I learnt to stop worrying & love our AI rulers that discussed AI’s pros and cons and forecast the near future.
As veteran WordPress contributor Birgit Pauli-Haack pointed out in an interview with us, “The only constant is change itself.” Being open to any new technology while questioning it seems to be the best decision.
Last year at WCEU22, the WordPress Community team highlighted the Performance Team. This year, the community booth highlighted the Polyglots Team.
Booth visitors could find out more about the team. They could also meet members of various local communities and learn what they do and how to get involved. This is one of the ways the WordPress community appreciates the global network of teams and contributors who build the project.
Polyglots Team is responsible for localizing WordPress’ core software, themes, plugins, and other components like support documentation. Half of WordPress installs use a localized version of the CMS, so Polyglots help lessen the communication gaps by making WordPress more accessible to users worldwide.
The team features translators, who suggest translations in local languages, and translation editors, who review the suggestions and ensure the quality. The team also works to set and maintain translation guidelines to ensure consistency.
WordPress currently supports more than 200 locales, with only around 70 fully translated. There’s always room to make this platform more inclusive, so multilingual contributors are always welcome to join the team.
The event started with Contributor Day. The attending Hostingerians contributed to the Support and Community table at the venue, while one of us joined the Training Team online from Indonesia.
Contributors explored WordPress Playground – a version of WordPress that runs entirely on your browser. It’s a handy sandbox for experimentation, like trying a theme, testing a plugin, or even building a site.
Contributor Day also hosted a lot of cross-team collaboration. Meeting other contributors in person and becoming immersed in an all-hands-on-deck experience are some of the perks of joining an offline WordPress event.
At the end of Contributor Day, an official announcement unveiled the addition of a new team to the WordPress ecosystem – the Sustainability Team. This team will focus on finding ways to make both WordCamps and WordPress more sustainable.
The second and third days of the event were conference days, allowing attendees to participate in various sessions and workshops. Emma Young, our Content Lead, volunteered as the event’s MC. She could mostly be found on Track 2’s stage.
“I volunteered as an interviewer in WordCamp Asia 2023, and that was fun, but I wanted to try something new. I also wanted to see how comfortable I would be on stage because I would like to be a speaker someday,” said Emma. “If public speaking excites you, definitely do it at your local WordCamps!” she added.
Meanwhile, visitors to Hostinger’s booth could view special videos with our clients who successfully developed businesses using WordPress. We also ran a personality quiz that would tell you which WordPress theme you were.
As connecting with fellow WordPress enthusiasts is the essence of WordCamps, we used the chance to meet our clients and customers. As always, we were after candid feedback to improve our products and services. We also introduced them to our newest product updates, such as our in-house Hostinger Blog Theme and AI Content Generator.
Our client, digital business card company Doup, supported us during the event by providing NFC cards to activate newly-signed hosting plans.
However, WordCamps are only complete with signature swag. That’s why we brought our Block and Roll-themed merchandise – a homage to WordPress’s very own Block Editor celebrating the 20th-anniversary. Within 3.5 hours, we had given out 500 T-shirts – we were happy people found them cool!
At the end of this three-day event, Torino, Italy, was announced as the host city of WordCamp Europe 2024.
Until then, there are many upcoming local WordCamps that you can attend. WordPress Community Summit and WordCamp US 2023 in National Harbor, Maryland, are the next flagship events.
Hostinger will also be sponsoring WCUS 2023, so we’re looking forward to meeting you there and geeking out over WordPress together. Block and Roll!
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At Hostinger, we prioritize the security of client data and the efficient operation of our data infrastructure. As part of our commitment, we recently conducted an in-depth analysis comparing two popular data backup solutions: Borg and Restic.
In this blog post, we’ll explore the performance differences between them, highlighting Restic as the alternative for shared hosting client backups.
Both Restic and Borg utilize deduplication. The difference lies in their implementation of the backup service. With Borg, each user has a dedicated backup repository, resulting in potential data duplication across repositories. Restic, on the other hand, opts for a shared repository approach, where a specific group of users shares an S3 bucket. This significantly enhances deduplication opportunities, as evident from our findings.
We compared the average repository sizes for both Restic and Borg backups. In the Netherlands, the average 100-user Restic repository size was 127.07 GiB, while the average single-user Borg repository size was 2.08 GiB. This indicates Restic’s potential for more efficient storage utilization.
We also compared the storage efficiency of Restic and Borg backups at different data centers. Restic’s performance was impressive, requiring only around 58% of the storage space Borg needs to store the same amount of client data.
Factors such as data replication contribute to this result – Restic benefits from storage optimization techniques like erasure coding at larger data centers. In comparison, each of our Borg backup servers relied on traditional Raid techniques.
Ultimately, Ceph-based backuping is more reliable and more efficient – literally, storing more with less.
Transferring backups over the network is a critical aspect to consider. Our analysis reveals that both Restic and Borg perform similarly regarding data traffic. For instance, at a growing data center like ours in India, the weekly traffic for Restic and Borg accounted for approximately 7-8% of the space taken up by all files on all servers.
Unlike Borg, Restic repositories showed no cases of corruption in our analysis. Moreover, migrating from Borg to Restic proved seamless from the client-side perspective, allowing for the reuse of existing Borg backup servers in the Ceph infrastructure.
While Restic used slightly more CPU and RAM, it stood out with faster backup creation times. The average was approximately 111.517 seconds, compared to Borg’s 211.332 seconds. This increased speed not only improves overall efficiency but also ensures timely backups.
At Hostinger, we love optimization. We seek the most effective solutions, and Restic has proven itself. It offers higher deduplication rates, improved storage efficiency, faster backup creation times, and is more reliable than comparable solutions.
We’ll continue actively monitoring the performance of our tech stack and keep you updated with upcoming blog posts. Leave a comment if you have any questions or concerns regarding Restic or our technology.
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The rapidly evolving AI technology helps businesses understand their audience better, streamline their processes, and ultimately, grow. In this guide, we explore some of the best AI marketing tools that can help you supercharge your marketing strategy. We will review tools that effectively aid in content creation, SEO, personalization, and automation. Whether you’re an established […]
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AI tools help designers and developers automate tasks, improve content creation, optimize testing, and streamline development and deployment processes overall. To help web developers and web designers make the most of emerging tech, we have compiled a list of the top AI tools for web developers in 2023. In this article, we will discuss the […]
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A website is one of the most crucial tools businesses or individuals can use to nurture their digital presence. Whether you’re a small firm, a large corporation, or a freelancer, making a website is a highly effective way to make yourself more visible on the world wide web. In this article, we’ll have a more […]
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Adding a contact form is essential whether you’re building a WordPress business or personal site. It facilitates interactions, letting visitors easily submit questions, feedback, or project opportunities. However, designing a contact form can be time-consuming and challenging for those with little web development knowledge. Luckily, WordPress has a range of form builder plugins you can […]
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