WordPress is the most popular content management system (CMS) in the world, used on more than 44% of websites on the internet. While there are a plethora of plugins you can use to improve your site, a new and better way is emerging: artificial intelligence (AI). By using AI, you can enhance your copy, generate images, improve SEO, bolster security, and even personalize the user experience. In this post, we’ll share a few ways how you can improve WordPress with AI.
Let’s get started.
What is AI?
image created with Midjourney
AI involves the use of computer systems to perform tasks that normally a human would do, usually in a fraction of the time. Using AI, you can create images, videos, and even music with a simple text prompt. AI can also process complex tasks like analyzing millions of data points in mere minutes.
A popular form of AI used to create text and images is called generative AI, which works by training two systems, a discriminator and a generator, to generate output. The generator is used to create text, images, and other generative content, depending on the dataset it’s trained on. During training, the generator presents its creation to the discriminator, prompting the discriminator to determine whether the output is real or artificial. As training evolves, the generator is eventually able to fool the discriminator to the point that it can’t tell the difference between the real and synthetic media. The result is the generated image, text, music, or video you’ll see once the process is complete.
If you’re thinking of incorporating AI into your WordPress website, you’ll be pleased to know that there are plenty of benefits to using it. Through the use of AI, you can improve your website’s performance, optimize images, make performance enhancements, and even create or enhance your site’s content. Several AI products, such as Divi AI, can help you boost your SEO through AI-generated copy. If you’re looking to create images or enhance them with AI, Divi can help with that too. Regardless of what your site needs, there are various tools and WordPress AI plugins out there that can help you step up your game.
How To Improve Your WordPress Website With AI
When it comes to AI, all of the options can be confusing. It’s important to understand what’s out there to determine what works for your specific situation. In the following section, we’ll walk you through different ways to improve WordPress with AI and the tools to use for each.
1. Enhance Your Website’s Copy
One of the most immediate ways to improve WordPress with AI is by using it to improve your website’s text content. There is a lot of AI writing software out there, including Jasper, but few have the ability to improve your copy automatically within WordPress like Divi AI can.
Divi AI stands out from its competitors by allowing you to integrate AI directly into the design experience. With direct integration into Divi’s Visual Builder, Divi AI can suggest text for your site based on surrounding content. In addition, it can improve your existing copy by allowing you to insert relevant keywords and specify a set number of words to generate.
Being able to create keyword-rich content for your site is excellent for SEO and gives you a much better chance at ranking high in search engine ranking pages (SERPs). By using an AI product like Divi AI, you can write SEO-quality copy at the click of a button.
2. Create High-Quality Images for WordPress With AI
Another way to improve your WordPress website with AI is by incorporating AI art. Using a quality tool like Divi AI, you can generate images for your content with AI. Anyone who’s worked with WordPress for any period of time knows the challenge of finding quality photos on the cheap. Additionally, finding the right image for your content can be challenging, to say the least. Most of us don’t have access to an affordable professional photographer, so using AI to generate images is a great way to add pictures without breaking the bank.
Divi AI integrates into the Divi Builder and allows you to create images for products, posts, pages, or anywhere your site may need. All you have to do is describe the image you need by inputting a text prompt, and Divi AI will take care of the rest. In addition to that, you can improve your existing photos by refining them with AI. The best part? It’s easy to use, is affordable at $24 a month, and allows you to create unlimited images and text for your website.
One of the most important aspects of successfully running a WordPress site is optimizing it for search engines. There are several factors to consider, including keyword research, off and on-page SEO, and rich snippets, which all contribute to a successful SEO strategy. By leveraging the power of AI, you can easily stay on top of these important tasks with speed and efficiency. For example, using a good AI SEO tool such as Surfer SEO, you can analyze content as you write it. Through artificial intelligence, Surfer SEO can analyze competitor keywords, suggest new ones, and even instruct you on how often you should use them within your content. Surfer SEO also integrates seamlessly with WordPress and other SEO plugins, giving you an excellent head start on competitors.
4. Improve Customer Satisfaction
A live assistant embedded in your WordPress website is one of the best ways to improve customer satisfaction. Through AI programs like Tidio, you can incorporate live chat into your site without the need for human management. Tidio can answer the majority of customer questions automatically, freeing you up for more important tasks. This is especially beneficial if you are a one-person operation or have limited funds to hire someone else to handle it. Tidio is excellent for fielding pre-sale questions, setting up a support ticketing system, or conversing with your site’s visitors.
5. Boost Your Website’s Performance
Keeping your site speedy should be at the top of your list of things to do if you’re looking for ways to improve your WordPress website with AI. Slow performance is a surefire way to plummet your site in SERPs. Thankfully, AI software such as Swift Performance can keep your site running fast and smoothly. As an all-in-one AI caching plugin for WordPress, Swift boasts automatic speed enhancements by optimizing core web vitals. In addition, it handles tasks such as CSS, HTML, and JS minification, along with image optimization, so you’ll worry less about your site’s performance and more about other business-related tasks.
6. Keep Your Website Secure
With nefarious actors always looking for opportunities to do harm, securing your WordPress website is a must. Security starts at the server level, so it’s important to choose the right WordPress hosting company to partner with. SiteGround is one of our favorites because they are optimized for WordPress, have amazing features, and an affordable price point. To help keep their server infrastructure secure, they incorporate an artificial intelligence anti-bot to continuously scan for malware and block brute force attacks.
7. Personalize the User Experience
Through a combination of an analytics plugin and an AI chatbot, such as Writesonic, you can determine the type of people who visit your site and how they use it. By knowing who your customers are, you can easily cater to the user experience directly for them. Additionally, through segmentation, you can analyze what different groups are looking for, then use that information to create customized landing pages for each group, allowing you to test which works best.
Incorporating AI into the mix gives you a distinct advantage over your competitors. For example, using data points collected through analytics, you can ask AI to provide insights on the data, giving you ideas on personalizing the UX directly to a specific group.
8. Optimize Bulky Images
One of the biggest speed killers on a WordPress website is oversized images. Among Google’s core web vital metrics, time to first byte (TTFL) weighs heavily on how your site is graded. A poor score warrants a dip in the SERPs, so making sure your images are sized correctly plays a big role in search results. By using a WordPress image optimization plugin like ShortPixel, you can optimize and compress your images, making search engines happy. It works by incorporating AI to resize your images on the fly, ensuring that every image you upload is sized correctly, resulting in a much faster page loading time.
Future-proof Your WordPress Website with AI
By leveraging generative AI, you can effortlessly create engaging content for better SEO and user engagement, generate high-quality images, and offer personalized content to your site’s visitors. Tools like Divi AI allow you to streamline content creation and optimization in just a few clicks, while Surfer SEO breathes new life into your SEO strategy. Incorporating AI into WordPress saves time and can nurture personalized user experiences. As AI technology develops, it promises to reshape the digital landscape, blending WordPress with AI for better, faster websites. Whether you want to take your creativity to the next level or incorporate an AI chatbot to spearhead customer engagement, AI-driven solutions are the way of the future.
How do you incorporate AI into your WordPress website? Let us know by dropping a comment below.
Copywriting is an essential service to create a compelling website. Whether you’re building an eCommerce brand or starting a bakery in your hometown, the copy on your website can either draw people in or shun people away from your products and services. Hence, writing copy for your website is a necessary step that needs great care and dedication. Luckily, with the advent of numerous AI tools, it’s possible to generate fantastic copy for your website effectively and affordably. This guide will highlight the main steps to remember as you learn how to write website copy with AI.
Why Use AI to Write Copy for Your Website?
There are many reasons to consider using AI to write the copy for your website. Overall, using AI to write your website copy brings a new level of efficacy to your website creation process. The benefits below can also be experienced when you choose to you AI to write your website copy:
Save Money: Copywriters can be quite an investment. But having good quality website copy is essential for a solid website. Many AI writing tools come at reasonable monthly prices. Some even have free plans and trials granting you great copywriting at low prices.
Conserves Time and Energy: An AI tool can generate paragraphs of copy in seconds. This could take you hours or days to complete. Whether you face tight deadlines or want to be proactive with your website, using AI for your copy can help.
Establish a Consistent Brand Voice: Some AI tools have templates or allow you to create your own templates. Using these templates with your copy can help you create a consistent brand message across all the website copy you create and use.
Optimize Your Copy Efficiently: Whether you need to add text or correct misspelled words, AI can easily see the errors and areas of improvement in your copy and enhance it for your next project.
Gain New Perspectives: Getting stuck in a rut when creating new content for your website is expected. AI can bring you new insights and ideas, helping you overcome writer’s block and find new and creative ways to word your content.
Now that we know the benefits of using AI when creating our website copy, let’s look at the steps you can take to make this a reality for your next website project.
How to Write Copy for Your Website
We’ll use the popular AI tool ChatGPT and Divi AI to highlight our top tips for learning how to write copy for your website. While you can choose to use only one AI tool, selecting the right combination of tools can reap great results for your website in the long run.
1. Choose the Right Tool(s) For Your Task
Though AI in the copywriting space is pretty established, there are myriad platforms that you can use to start creating copy for your website. As such, an excellent place to look for your next copywriting tool would be our list of the best AI writing tools. Here are a few contenders that you might have heard of already:
Rytr: An AI-powered writing platform that assists the marketer of many talents. With its extensive library of templates, this AI tool is a good choice for those who need a helping hand in creating their website copy with AI.
Jasper: Touted as the best overall AI writer, Jasper is one of the most popular AI writing platforms. If you want to create highly optimized copy for your website, consider using this tool.
Sudowrite: If you want to add strong storytelling to your website copy, Sudowrite is the AI writing tool for you.
Writesonic: A robust platform that’s free version gives you more than enough words to start on your AI content creation journey.
Copy.ai: Over 6 million users name this AI copywriting tool their top choice. Your sales team and marketers will love using this tool to power your website’s landing pages.
Divi AI: The new kid on the block, if you choose to use WordPress for your website, consider joining the Divi ecosystem. Seamlessly create AI-generated copy alongside your website layouts with Divi AI, the best AI content generator for those building in WordPress.
ChatGPT: This popular and free chatbot brought AI to the forefront for the masses. It is one of the best free AI tools that you can use to generate content for your website.
Before you start creating your content, research the AI tools available to you and see which ones align with your overall content creation goal.
2. Plan Your Content by Creating an Outline
Having a plan with your copy is essential. As we mentioned earlier, copy is an important aspect of your website. Luckily, ChatGPT does an excellent job of creating content outlines that you can use to build out the copy for each of your website’s pages. When asked to create an outline for a skincare brand’s landing page, this is what ChatGPT provided:
The prompt provided to ChatGPT was, “write an outline for a landing page for an all-natural skincare company.” ChatGPT told us the various elements (buttons, countdown timers, etc.) we could use on our page and ideas for link text, call-to-actions, and titles. This is a thorough and helpful guide to the copy we could create next for our landing page. Additionally, it points us to the modules and flow of our page that we can consider later in the website design process. Don’t forget SEO planning and keyword research when building out your copy. SEO tools like SEMRush, Alli AI, or even Google Trends can be helpful at this stage. You can even take it a step further and use SEMRush’s intuitive outline builder (which also uses AI, by the way!) that can help create optimized content for your website before a single line of copy is crafted.
3. Create Titles from Your Content Outline
Now that we have our AI-generated outline, we can dissect it and create titles for each landing page section. From our landing page outline, let’s focus on creating title copy for the about us section.
ChatGPT has already given us some areas and titles we can cover in this section. However, we can make these more interesting still. Let’s make the first title about the company story more exciting and enjoyable.
We inputted the original title into ChatGPT and asked it to use a sophisticated and funny tone while generating several title options for us to choose from. Now, we can copy and paste these title ideas into a document or directly into our website. Alternatively, a tool like Divi AI goes further in helping us create website copy with AI. Below is the layout of our about us page from the Divi Esthetician Layout Pack. While it already includes some copy and dummy text, we can use AI to make it better match our brand.
While building your pages, you can use AI to create text as you design. This can help you save time and energy and create copy and page layouts simultaneously.
Choose the title content type to create our titles with Divi AI. Similar to other chatbots and ChatGPT, we can provide a text prompt. What makes Divi AI different from using external copywriting tools is that it can pull from your page, section, or even module’s current context and use that to generate your new title. It even goes further in adding a tone of voice. Also, we can include must-use keywords within our titles, ensuring that our AI-generated copy is SEO-friendly.
4. Crafting AI Content for Your Page’s Sections
With our titles created, we have a foundation to create the main bodies of copy for our website. Still, within our about us section, let’s ask ChatGPT to create a mission statement for our brand.
Here, we’ve used AI to create a 1 paragraph, funny mission statement that we can use within our about us section. Notice how humor was added, keeping up with our entertaining page titles. This paragraph was created in a few seconds and can be easily edited to match the specifics of your brand. You can do this for all the content on your website and have your entire website’s copy created in mere minutes without spending lots of money on hiring and vetting copywriters. Frequently asked questions, blog posts, product descriptions, and more can all be easily created with AI.
Divi AI takes this a step further. By understanding the nuance of your page design and website, Divi AI can create copy that flows well with all aspects of your website.
Notice that we provided Divi AI with an empty Text Module. Now, we can decide the type of content we’d like to create (a paragraph), provide a prompt, and add context to said prompt. The added context is a crucial component of copywriting that is missing when using software that isn’t integrated into your web design tool.
The finished paragraph created by Divi AI elegantly calls back to our lead page title, “Elegant Skincare’s Story: Crafting Beauty with a Touch of Wit.” This added context ties together our title and copy seamlessly. This would be missed when using other AI tools. Again, this copy was generated in seconds and still sounded whimsical while providing our readers with the necessary information about our brand.
5. Elevating Your CTAs’ Appeal with AI
Calls to action are a necessary part of your website copy. Without them, users may not know to join your email list, which buttons to press to purchase your product or how to book an appointment. Sometimes, the standard call-to-actions leave much to be desired, hence, using AI can help to create compelling CTAs that bring your website visitors to the places where they need to be.
We’ve asked ChatGPT to create several call-to-actions for our skincare brand. They’re enticing, they’re different, and they’re geared toward our brand. Divi AI takes this to another level by having all of these within some of its popular modules, like the Email Optin Module and the Call to Action Module.
Notice how with the Email Optin Module, Divi AI is able to automatically generate an exciting headline, button, body, and footer for this module. You still have access to the same AI improvement tools and quick actions that are available in the Text Module used earlier.
Furthermore, the Call to Action Module allows for the same seamless integration of AI with the various components of this module. Easily design and create exciting text for the most important areas of your copy when you choose to use Divi AI.
6. Optimize and Proofread Your Copy
While creating website copy with AI makes the entire copywriting process more straightforward, there may be times when you’ll need to make edits. It is advisable to properly read through copy created by AI to ensure that your copy flows well and makes sense to human readers.
Even ChatGPT has a disclaimer within its interface that speaks to possible inaccuracies when using its platform. Cross-reference your copy to ensure that it is factual and inoffensive. While there are many AI proofreaders, having at least one read-through with a person to review your copy is advisable, just in case.
Tips & Tricks for Writing Copy with AI
Now that you have an idea of how to create your website’s copy with AI, here’s some additional advice to bear in mind:
Original content is not dead: While AI does help with creating content, making your own content without AI is still the best practice. Finding the right balance of AI-generated content with your human-created content is paramount.
Add your own flair to your content: Don’t forget to add your own brand voice and uniqueness to your copy when using AI. You may need to create templates or set up your prompts in a certain way to help your AI tool of choice learn how to “speak” and “write” like you.
Use proofreading tools to help check spelling and grammar: AI doesn’t know everything. So using external tools to check for spelling and grammar is important. Some tools — like Divi AI — have this built in. But you can also use other proofreader tools like Grammarly to ensure your content reads well and is linguistically sound.
Don’t forget to fact-check and proofread your work manually: Even after using a proofreader tool and checking for spelling and grammar, also take some time to read your work. There may be some nuances that you can add to bring more to your content.
Optimize your content for your chosen keywords: Keep SEO at the forefront as you write your website copy. There are plenty of SEO tools that you can use to help you implement search engine optimization in your work. SEMRush has its outline builder.
Artificial intelligence does not remove the need for original content nor replace the writing process entirely. Instead, it should be used as a powerful tool to enhance the content creation process.
Conclusion
Websites are an amalgamation of copy, imagery, and media. Each piece is necessary to draw in your ideal customers. With the average consumer becoming wiser, eloquent copy has become necessary in marketing practices. Creating website copy with AI allows you to be at the cutting edge of web design. Now, it’s possible to build complete websites with AI. If that’s too high-tech for you, creating your website’s copy with AI is a significant first step to adopting this popular technology. Saving money, conserving brain power, and quick turnarounds are benefits of using AI for your website copy. As you build your next website, consider adding AI to your process by using artificial intelligence to generate your website’s copy.
Artificial intelligence (AI) is blazing hot right now, and there are nearly endless tools available to create content and images. Each tool has its own features and benefits, so deciding which to learn can be confusing. We’ve been trailblazers of late, periodically releasing tutorials on how to use the various AI platforms. In this post, we will teach you how to make AI art on three amazing platforms: Jasper, Midjourney, and the new kid on the block, Leonardo AI.
Let’s get started.
What is AI Art?
image created with Midjourney
AI art, or generative art, is specifically created using artificial intelligence. Unlike digital art, created by a human with artistic skills, AI art is generated with a text prompt and a series of highly-trained computers. A finished image results from generative AI algorithms trained on huge datasets of images and large language models (LLMs) that can translate your text into a finished piece of art.
How Do AI Art Generators Work?
image created with Midjourney / Photoshop AI
AI art generators use technologies such as deep learning algorithms and generative adversarial networks (GANs) to produce images from text. A user will input a series of words, usually descriptive, to create the image. The AI then uses the data it was trained on to generate a picture that matches the user’s description.
During training, neural networks analyze large amounts of photos and learn about their characteristics, including shapes, styles, colors, and other information. As a result of that training, the AI program can copy those colors, textures, subjects, and even famous artist styles. Some AI art generators are better than others primarily because they were trained on a larger data set. Other factors are also considered, such as the type of AI used.
Currently, two primary open-source AI programs exist: DALL-E by OpenAI (the makers of ChatGPT) and Stable Diffusion. However, other programs, like Midjourney or Adobe’s Firefly, utilize a closed-source system.
How to Make AI Art
With the popularity of AI Art generators exploding at the speed of light, there are plenty of ways to create your masterpiece. However, a few offer the best features: Jasper, Midjourney, and Leonardo AI. We’ll walk you through the steps of creating art for each platform, then offer a few best practices that can be applied to any AI program you choose.
Make AI Art with Jasper
Built on the DALL-E 2 OpenAI model, Jasper is a multi-functional AI software. It’s used to create art or text, including blog posts, templates, and images. It excels at creating landscapes, product shots, and food images, so it’s an excellent tool for bloggers. If you need to create images of vehicles, people, or animals, Midjourney is a better option which we’ll touch on later.
One of Jasper’s greatest strengths is its intuitive dashboard. You can easily create images or text in a few clicks without difficulty. When you first log in, you’ll be met with a few tools to get started, including tabs for creating campaigns, browsing your recent content, brand voice, chat, or quick search.
To create your first masterpiece in Jasper, click the Create New Content button at the top left of your screen.
Click New Art when the popup appears.
The Free Form Tool
You can use the Free Form tool, which allows you to input text, then select from different parameters, including mood, medium, inspiration, style, and keywords. Most people will use these more common settings, but you can be as descriptive as you’d like in the text input field. Let’s break down the options available with the Free Form option in Jasper.
Free Form: Allows you to choose your own settings to create AI art.
Text prompt: Enter your descriptive text here so that Jasper knows the type of image you want to create.
Mood: Choose from different mood settings, including calm, exciting, fun, gloomy, happy, and whimsical. Alternatively, you can leave this set to “none.”
Medium: You can choose different artistic mediums, including acrylic paint, collage, ink, mixed media, oil paint, photography, or watercolor.
Inspiration: If you want to assign a specific artist style, choose this option. Presets include Warhol, Money, Norman Rockwell, Picasso, Dali, and Van Gogh.
Style: Various art styles, including abstract, anime, art deco, digital, pop art, and surrealism.
Keywords: These are used to add descriptive words such as 8K resolution, ambient light, black & white, close-up, flat lighting, full face portrait, global illumination, highly-detailed, masterpiece, photorealistic, and realistic.
Create Art: Once all settings are chosen, click this button to generate your image.
Let’s create our first piece using the Free Form tool. For the text, we’ll use the following prompt: superhero on a busy, wet New York street after dark.
Here are the styling parameters used:
Mood: Gloomy
Medium: Photography
Inspiration: None
Style: Surrealism
Keywords: Ambient light
As you can see, Jasper did a pretty good job translating our simple text prompt into an image.
The Templates Tool
The other way to create art in Jasper is by using pre-defined templates. These templates have all pre-configured parameters, so you only need to input a text prompt.
Right now, there are 10 template presets:
Food Photography
Ink Art
News Graphic
Product Closeups
Realistic Animals
Realistic Person
Stock Photography
Storybook Illustration
Travel Photography
Wallpaper
As mentioned, Jasper struggles with animals and people, so we’ll stick to something simple, such as product close-ups. Click on it to begin.
Next, we’ll need to add a text prompt (1) and click the create art button (2).
For the prompt, use heart of the ocean pendant. As you can see, Jasper took our simple text prompt and transformed it into 4 images depicting our prompt.
Saving Jasper Images
Once your images are created, you can do a few things, including saving your vision to a campaign, sharing it to Twitter, Facebook, or Reddit, renaming it, or downloading it.
If you choose to download your images, you can choose from three different resolutions:
512×512 (1x)
1024×1024 (2x)
2048×2048 (4x)
Currently, Jasper only provides square images for download, but later in this post, we’ll offer a solution to alter the sizes.
Make AI Art with Midjourney
Midjourney has grown to be one of the most popular AI art generators available today. We don’t fully understand how Midjoureny works, primarily because it’s a closed-source software. However, we do know that it uses two machine-learning technologies: large language and diffusion models. The LLM gives Midjoureny insight into what you’re trying to create. The diffusion model works by gradually adding noise through its dataset of images. From there, it generates an image by reversing the noise to reveal a brand-new image based on your text prompt.
The Midjourney Interface
Unlike other AI art generators with proprietary interfaces, Midjourney uses a Discord server as its home base. While this may sound a bit cumbersome, it’s pretty intuitive when you get the hang of it. This tutorial assumes that you know how to sign up and get started. If not, check out our post on how to create art with Midjourney to get you up to speed.
However, we’ll give you a brief overview of the interface:
Discord channels: The channels you’ve joined will show up here.
Midjourney Bot: Select the Midjourney icon to enter the channel.
Image feed: Any images you create will appear here.
Text prompt: To create a text prompt, type /imagine. To upload a source image, click the + icon.
After typing /imagine, click enter on your keyboard. That will bring up the prompt textbox, so you can begin typing in your text.
Creating Your First AI Art Piece in Midjourney
Let’s create a new image. Type /imagine, then press enter. The prompt box will look like this:
Next, we’ll click into the textbox directly after the word prompt. We’ll use the same prompt from our Jasper artwork: superhero on a busy, wet New York street after dark. Now your text box should appear like this:
Click enter on your keyboard to start the image creation process. In under a minute, Midjourney will produce 4 images measuring 1024×1024 each. You’ll notice a series of buttons underneath the images: U1-U4 (1) and V1-V4 (2). These are used to upscale or create variations in the images.
The ordering for the images is as follows: top left (1), top right (2), bottom left (3), and bottom right (4).
While these images look incredible initially, let’s tweak them a bit. First, click the U3 button to upscale the 3rd image. MJ will start improving the appearance by adding fine details to it. When the process is finished, click the Zoom Out 2x button. This will zoom the image out two times the original and provide four more variations.
As you can see, while similar to the original, the new images have more details surrounding the superhero. You can click on the images to bring up a closer look, then click the Open in Browser link to view them at full resolution. You can right-click to download them from there or head back to Midjourney to upscale your favorite.
Using Advanced Parameters
Now that you understand the interface and are comfortable making AI art with Midjourney, let’s explore some advanced parameters you can use to enhance your images further. There are a ton of parameters available with Midjourney, so we won’t cover them all here. However, we will show you a few that will definitely up your game.
Let’s try our original prompt, but add some details: superhero on a busy, wet New York street after dark, DSLR, blue –ar 2:3 –no people, deformities, animals. We’ve added some descriptors separated with commas, changed the aspect ratio, and a negative prompt to omit any people, deformities, or animals in the photo. Additionally, we’ve told MJ to give our images an aspect ratio of 2:3. Without the –ar command, Midjourney will generate images in a 1:1 ratio. With the latest version of MJ, you can use any aspect ratio you want, which is great when creating images for projects where a square won’t cut it. Alternatively, you can use the zoom and pan feature to achieve similar results.
Here are the images:
Now let’s try the remix feature. Remix allows you to keep the original prompt but alter it by adding more details. This is a great tool for keeping an image you love but expanding on it with additional information. To activate remix mode, type in / to bring up Midjourney’s settings.
To activate remix, type /prefer remix, then hit enter. Now, when you click one of the variation buttons (V1-4), you can change your original prompt to create four new images.
Make AI Art with Leonardo AI
Our next AI art generator, Leonardo AI, is a relative newcomer but is making waves in the AI world thanks to its Stable Diffusion bones. It was originally designed as a tool for game developers to generate game development assets, but it has many more uses. It’s trained on an extensive selection of models, but it allows users to prepare their own AI models, making it a favorite amongst creators.
You’ll need to sign up for access to get started with Leonardo. The process is simple and only takes a few minutes to complete. Start by navigating to the Leonardo website, then click Get Instant Access.
If you haven’t yet signed up for Leonardo, you must be whitelisted. If you have, click the Yes, I’m Whitelisted button to log in. Otherwise, enter your name and email address, then click the count me in button.
Next, click the Launch App button in the top right corner.
Next, you’ll pick a username, choose your interests, toggle the not safe for work (NSFW) on, and click the next button.
Understanding the Leonardo AI Interface
Leonardo offers one of the most slick interfaces of any AI art generator. All tools are accessible and easy to understand. Leonardo is free to use, with 150 credits available per day to create images. As a general rule, one credit = 1 image. So, if you generate four images, it will cost four credits. However, the amount of credit needed to create an image also depends on the image’s dimensions and the model used.
There are several ways to interact with the Leonardo community within the interface, along with three user tools: AI image generation, AI Canvas, and texture generation, with the last two still in testing. However, they are free to try out.
In this tutorial, we will concentrate on images, so start by clicking the AI image generation tab.
Leonardo Tools
There are plenty of settings to get familiar with within Leonardo:
Credits: Depicts the number of credits remaining for image generation.
Number of images: Select how many images to generate.
Alchemy: This is the newest feature of Leonardo. When enabled, you’ll have the option for high-resolution (1.5 to 2x resolution increase), contrast boost, and resonance, which adds detail but can make images quite busy.
Expanded Domain: When enabled, this tool expands the creative range of the image. When disabled, images are likely to be high quality with reduced prompt adherence.
Prompt Magic: Available in V2 and V3 (beta), this tool adds prompt adherence and output but requires more credits to create images.
High Contrast: Adds more contrast but tends to make for more moody images.
Prompt Magic Strength: Toggle to adjust the strength of Prompt Magic.
Public Images: Choose where to make images visible to the public. Disabling requires a paid plan.
Input Dimensions: Choose from 512×768, 768×512,1024×758, or 768×1024.
Aspect Ratio: 1:1, 2:3, 3:2, 3:4, 4:3, 16:9, and 9:16.
Guidance Scale: How strongly to weigh the prompt.
ControlNet: Influence your art with uploaded images (paid plan only).
Tiling: Create tiled textures or backgrounds.
Image Prompt: Use an image as input.
Advanced Settings: Choose to use a fixed seed
Text prompt: Input text here to generate an image.
Model Switcher: Choose between DreamShaper v7, Absolute Reality v1.6 Leonardo Diffusion, RPG 4.0, or 3D animation style
Dynamic Style Selector: Choose from anime, creative, dynamic, environment, general, illustration, photography, raytraced, 3D render, Sketch B/W, Sketch color, and none.
Negative Prompt: Toggle on or off to omit keywords in image output
Generate: Use to generate artwork after inserting text.
Image Generation: Use to type in a prompt for image output.
Prompt Generation: Reverse prompt for uploading images to turn them into descriptive text.
Creating Your First AI Art Piece in Leonardo
Let’s use the same superhero prompt we’ve used for the other two AI programs to see what Leonardo is made of. Enter superhero on a busy, wet New York street after dark, keep the settings at default, and click the Generate button.
Depending on the settings, Leonardo can take up to several minutes to generate results. That said, the results are amazing.
You can click on one of the photos to bring up a lightbox to preview the results. Within the lightbox, you’ll notice a few icons underneath the image. These tools allow you to delete (1), download (2), unzoom (3), remove the background (4), smooth upscale (5), or crisp upscale (6) your image.
The unzoom tool reduces the subject’s size in your image. Select your favorite from the group to test it out on our superhero image, and click the unzoom button in the toolbar.
Once complete, click the dropdown menu labeled original image and choose unzoomed image.
Try using other tools on the same image to enhance it further. Our image is more digital in this example, so we’ll choose crisp upscaling since it’s suited for digital art, 3D renders, and photos. Here’s the result:
Leonardo does a pretty good job with just a few words. It’ll be interesting to see how it evolves during beta testing, but they are off to a great start.
Best Practices for Making AI Art
Now that we’ve given you a few ways to make AI art, there are a few best practices to follow. These aren’t program specific, so they can be applied to any AI art generator program you use.
Craft a Good Prompt
Writing an AI prompt is very different from writing a book report. In this instance, less is more. Try to be descriptive instead of wordy. AI tends to get overwhelmed when analyzing too many words. Keep your prompts primarily to nouns and adjectives for the best results.
Take a look at the images below. The image on the left was created with this prompt: Assassin’s Creed character. Alternatively, the image on the right was created with this prompt: Assassin’s Creed character, video game style, sharp and detailed, fine grain, blue and green glow, sharp focus, cinematic lighting, studio photography.
images created with Midjourney
Combine Platforms
A unique way to use AI art generators is by combining them to get better results. Most AI programs create images no larger than 1024 pixels and many outputs at a 1:1 ratio (square). That’s great if you post to Instagram, but what if you want to use your creations as a background or supporting images on your blog? A great way to combat that is by combining two platforms. For example, we created this image in Leonardo AI, then imported it into Photoshop. We extended the image on the left using generative fill to make it wider. If you’d like to learn more about using Photoshop AI, check out our detailed tutorial on the blog.
image created with Leonardo AI | Photoshop AI
Experiment with Different Art Styles
Lastly, experimenting with different artistic styles is an excellent way to create interesting output. Try combining artists with mediums, and add color and texture descriptors. If using Midjourney, remember to use the aspect ratio parameter (–ar) to make your art look like a painting.
image created with Jasper
image created with Midjourney
Examples of AI Art
To close things out, we’ve created a few examples of what each platform is capable of, complete with the prompts used to create each image.
Prompt: sports car, black, 2020’s New York, city photoshoot, wet streets, green and blue glowing lights, extreme photorealistic, 8k, hyper-detailed car, soft lighting, automobile photography, reflection
Image created with Jasper
Prompt: raccoon in the Guardians of the Galaxy style, DLSR, neon blue, dusk, studio photography –ar 16:9. Upscale settings: Zoom Out 2x, Pan left.
image created with Midjourney
Prompt: A futuristic sports car, black, in the year 2400, city photoshoot, wet streets, green and blue glowing lights, extreme photorealistic, 8k, hyper-detailed car, soft lighting, automobile photography, reflection.
image created with Leonardo AI
Prompt: ultra-realistic render, interior design, open floor plan, kitchen and living room, mid-century modern furniture, dark wood floor, high ceiling, large framed windows overlooking the ocean, cinematic lighting.
images created with Jasper
Prompt: 3D animated dog wearing an astronaut suit, set on an alien planet, background of stars and moons, hyper-realistic photography, 3D character –ar 16:9.
Whether you’re using Jasper, Midjourney, or Leonardo, making AI art is a lot of fun. With artificial intelligence evolving and expanding more into our lives daily, it’s good to know how to use it effectively. Incorporating a good AI program into your workflow, whether it’s an AI art generator or something as simple as an AI avatar, is an excellent way to stay on top of the latest trends while expanding on your creativity.
Looking for more AI tutorials or recommendations? Check out some of our other AI-related posts: