Tag: schema

How to Properly Add SEO-Friendly â€˜How toâ€™ Schema in WordPress

Are you wondering how to add ‘how to’ schema in WordPress?

By adding ‘how to’ schema to your content, you can show images, videos, and detailed step-by-step instructions directly in the search results. This can make your content stand out and get you more clicks and visitors.

In this article, we will show you how to add ‘how to’ schema in WordPress.

Why Add ‘How To’ Schema in WordPress?

‘How to’ schema markup is a type of HTML code that’s added to your WordPress website.

Instead of appearing on your site, ‘how to’ schema gives search engines more information about your tutorial articles. This can include detailed step-by-step instructions, a list of tools and supplies the reader will need, and how long the tutorial takes to complete.

This helps the search engines understand your pages and posts and show them to people who are looking for content just like yours.

Even better, search engines such as Google may use the ‘how to’ schema to create rich snippets and results. For example, Google might show your ‘how to’ steps in an ordered list.

Depending on how your schema is set up, search engines may even display this information in the ‘people also ask’ section.

These boxes appear for many search queries and offer a list of additional questions, each linked to a website for more information.

This section appears at the very top of the search results, so they can get you even more clicks and increase your blog traffic.

Some rich results even include useful information, such as a list of required tools or how much money readers need to spend to complete the guide. This can help people quickly decide whether your ‘how to’ guide is right for them, which will improve the user experience.

It’s important to note that adding ‘how to’ schema in WordPress will not guarantee that your content appears as a rich result. However, it will improve your chances, especially if your website is already SEO-optimized.

Google’s ‘How To’ Schema Guidelines

Before adding ‘how to’ schema to your pages and posts, it’s important to understand Google’s content guidelines.

Firstly, you can’t use the ‘how to’ schema for advertising purposes or include any content that’s obscene, explicit, or violent. You also shouldn’t add ‘how to’ schema to any content that promotes dangerous or illegal activities.

You can only use ‘how to’ schema once per page, and all the content in your schema markup must also be visible on that page. This means you can’t type out unique instructions or add images that don’t appear in the actual ‘how to’ guide.

Finally, you can’t use the ‘how to’ schema for recipes. For this type of content, you will get much better results by using the SEO-friendly recipe schema.

How To Add ‘How To’ Schema in WordPress

The easiest way to add ‘how to’ schema in WordPress is with All in One SEO (AIOSEO). It’s the best SEO plugin for WordPress, used by over 3 million sites.

AIOSEO allows you to add a growing number of schema types to your pages, posts, custom post types, categories, tags, custom taxonomies, and more. This can help search engines understand your content and increase your chances of getting rich snippets.

The first thing you need to do is install and activate AIOSEO. For more details, see our guide on how to install a plugin in WordPress.

Note: There is a free version of AIOSEO that allows you to optimize your site no matter what your budget is. However, you will need the premium version to add ‘how to’ schema in WordPress.

Upon activation, the plugin will run a setup wizard, so simply follow the onscreen instructions. If you need more detailed instructions, then you can see our guide on how to properly set up All in One SEO for WordPress.

Once you have completed the setup wizard, AIOSEO will take you back to the WordPress dashboard. Now that All in One SEO is installed and activated, simply open the page, post, custom post type, or any other content where you want to add the ‘how to’ schema.

After that, scroll to the bottom of the WordPress content editor, where you will see a new ‘AIOSEO Settings’ section.

Go ahead and click on the ‘Schema’ tab.

Here, you will see the schema settings are enabled by default.

To add the ‘how to’ schema, just click on the ‘Generate Schema’ button.

This will open AIOSEO’s Schema Catalog, where you can choose from a wide range of different schema types. For example, you can add FAQ schema in WordPress, add GTIN, ISBN, and MPN schema, and more.

Here, simply find the ‘how to’ option and click on its ‘Add Schema’ button.

This opens a window where you can type in all the information you want to use in the schema.

By default, AIOSEO adds a ‘Post Title’ smart tag to the ‘Title’ field. AIOSEO automatically replaces all its smart tags with real values, so you can create unique markup without having to manually type in all the information you want to use.

If you want to use a different title, then simply delete the ‘Post Title’ smart tag. You can then type in the information you would like to use instead.

Next, you will need to add a description. Search engines like Google typically show the description below the post title and above the list of steps, so it’s a great way to introduce the guide to potential readers.

You can either type this information into the ‘Description’ box or click on any smart tag you want to use. To see the full list of smart tags, click the ‘View all tags’ link.

If the reader needs any specialist equipment or resources to complete the guide, then you should type them into the ‘Supplies’ field.

After each item, press the ‘Enter’ key on your keyboard to add it to the schema.

Similarly, if the reader needs any specialist tools, then just type these into the ‘Tools’ section.

With that done, you can specify how long it will take readers to complete the ‘how to’ guide. Simply type the correct numbers into the fields marked ‘Days’, ‘Hours’, and ‘Minutes’.

Sometimes, you may want to show the finished result. For example, if you are writing about how to create an email newsletter, then you might show a professionally-designed newsletter. If readers like what they see, then they are more likely to visit your website.

Unlike other images that must be unique, you can reuse this image in the final step of your ‘how to’ schema. However, as always, the image must appear somewhere on the page or post.

Simply click on the ‘Upload or select image’ button and then choose an image from the WordPress media library.

Sometimes, readers will need to spend money to complete a ‘how to’ guide. For example, if you are writing a post about how to start a WordPress blog, then readers will need to buy WordPress hosting.

In this case, simply type the total cost into the ‘Price’ field and select the currency.

With that done, you are ready to add each step to the ‘how to’ schema.

According to Google’s guidelines, each step must only include the information readers need to complete that step. With that in mind, you shouldn’t include any non-step data, such as an introduction section or a list of related posts.

To start, type in a title for the step and enter the instructions into the ‘Description’ section.

Have you added anchor links in WordPress? For example, you might help readers find their way around the page by creating a table of contents where each step is an anchor link.

If this is the case, then you can add the step’s anchor link to the ‘URL’ field.

You may also want to add an image that represents this step. This image must be unique and be visible on the page or post.

According to Google’s guidelines, you should never use images that don’t reflect the step’s content or use the same image for multiple steps.

When you are happy with how the first step is set up, just click on the ‘Add Another Step’ button.

This creates a section where you can add a title and description, plus an optional anchor link and image. Simply repeat this process to add all the steps to your ‘how to’ schema.

When you are happy with how the schema is set up, go ahead and click on the ‘Add Schema’ button.

You can now go ahead and publish or update the page to make the schema live on your WordPress website.

If you want to test whether your ‘how to’ schema markup is working correctly, then scroll down to our section on how to test your WordPress ‘how to’ schema.

Optional: Create a Reusable’ How To’ Schema Template

If you publish lots of ‘how to’ guides, then you might create your own schema template. You can then apply this template to any page, post, custom taxonomy, custom post type, or other content with the click of a button.

Schema templates tend to work best when you use smart tags. For example, tags can add the post’s title, excerpt, author, publication date, and other content automatically. In this way, you can create unique schema without having to manually type in all the information.

Sometimes, you may even use the same tools, pricing, currency, or other information on all your posts.

For example, if you run a photography blog, then you might always recommend that readers use your favorite camera model or lens. By typing this information into the template’s ‘Tools’ field, AIOSEO will automatically apply this schema to your content, which saves you even more time.

Even better, you can override these default settings every time you use the template, so you can still customize the template for individual pages.

To create a reusable template, you need to open any page or post and then click on the ‘Generate Schema’ button.

In the popup that appears, click on the button next to ‘How to’.

This takes you to a screen where you can build the template. By default, AIOSEO will use the post’s title as the name.

To change this, simply delete the ‘Post Title’ tag and then click on ‘View all tags.’

You can now choose any tag from the dropdown menu.

You can also use a combination of plain text and tags or multiple tags.

For example, you might use ‘Post Title’ and ‘Post Date.’ AIOSEO will then replace these tags with real values every time you use the template.

When you are happy with how the title is set up, you can add a description.

Often, it makes sense to use the ‘Excerpt’ tag so that AIOSEO will use the WordPress post’s excerpt. However, you can use any smart tags you want or even type plain text into the ‘Description’ field.

With that done, you may want to add some plain text to the other fields. For example, there may be some tools and supplies that you use in all your ‘how to’ guides.

Using WPBeginner as an example, it might make sense to add a domain name or Bluehost WordPress hosting to the ‘Tools’ field since most of our ‘how to’ guides require a domain and web hosting.

Remember, you can override these settings each time you use the template.

After typing in any extra information you want to use, it’s time to go ahead and create the template. Simply click on the ‘Save Schema as Template’ button.

You can now type in a title for the schema template. This is just for your reference, so you can use anything that helps you identify the template in your WordPress dashboard.

With that done, click on the ‘Save Template’ button.

To apply the template to your content, simply click on the ‘Generate Schema’ button to open the schema catalog as normal.

Then, click on the ‘Your Templates’ tab.

You will now see the template you created earlier.

If you want to apply the template without making any changes, then click on its ‘+’ button.

However, we recommend customizing the template as it typically creates more SEO-friendly schema. This can improve your WordPress SEO and help you get valuable rich snippets in the search engine results.

To do this, simply click on the ‘pencil’ icon.

You can now make changes or type in any extra information you want to use for this specific ‘how to’ guide.

With that done, click on ‘Add Schema’.

Simply repeat these steps to use the same template anywhere on your online store, website, or WordPress blog.

How to Test Your ‘How to’ Schema in WordPress

Since the ‘how to’ schema doesn’t appear on your website, you will need to test it using a free Google tool.

To check that the schema is formatted correctly, head over to Google’s Rich Results Test page. Here, simply type in the URL where you added the ‘how to’ schema and then click on ‘Test URL.’

Google will now analyze your page for all kinds of schema markup. With that in mind, you may see multiple results if the page uses other kinds of schema, such as local business schema and FAQ schema.

Once the test is complete, click on the section marked ‘How to’.

You should now see all the information you added to this page or post. If this data is correct, then your ‘how to’ schema is working perfectly.

If the information is wrong or it’s formatted incorrectly, then you will need to open that page or post in the WordPress content editor. Then, scroll to the AIOSEO Settings and select the ‘Schema’ tab.

Here, find the ‘how to’ schema you added earlier and click on its pencil icon.

You can then edit the schema by following the same process described above.

When you are happy with the changes you have made, just click on ‘Update Schema.’

You can now re-test the URL using Google’s Rich Results Test page.

If you are still seeing the wrong information, then try clearing your WordPress cache because caching plugins may show an outdated version of your content to Google.

We hope this article helped you learn how to add ‘how to’ schema in WordPress. You may also want to check out our guide on how to make money online blogging with WordPress or see our expert pick of the best SEO plugins and tools that you should use.

If you liked this article, then please subscribe to ourÂ YouTube ChannelÂ for WordPress video tutorials. You can also find us onÂ TwitterÂ and Facebook.

The post How to Properly Add SEO-Friendly â€˜How toâ€™ Schema in WordPress first appeared on WPBeginner.

27.09.2023
How to Add FAQ Schema in WordPress (2 Methods)
Do you want to add FAQ schema in WordPress?

Adding FAQ schema can help boost your SEO rankings and organic click-through rate by making your frequently asked questions appear directly in Google’s search results.

In this article, we will show you how to add FAQ schema in WordPress and improve your rankings, step by step.

What Is FAQ Schema?

FAQ schema is a smart markup code, also known as structured data, that you can add to your website pages to help Google identify an FAQ section.

If you add FAQ schema, then Google may choose to reward you with an enhanced search result listing that also shows FAQs directly below the name of your WordPress website.

Here’s an example of an FAQ result. Google shows the questions, and you can click the down arrows to see the answers.

This increased visibility on Google means more traffic to your website. It also makes your blog look like an authority on the subject.

Plus, FAQ schema makes your content more helpful to users who prefer the question-and-answer approach.

With FAQ schema, you have control over the questions and answers. You can customize the content however you like. You can even add emojis to boost your organic click-through rate (CTR).

Your FAQs can also appear in Google’s ‘People also ask’ boxes, which is another potential visibility boost.

These boxes appear for many search queries and offer a list of additional questions, each linked to a website for more information.

It’s important to note, though, that adding FAQ schema in WordPress will not guarantee that your FAQs appear on Google. However, it will improve your chances of being seen.

FAQ Schema Guidelines

Before adding FAQ schema to your pages and posts, it’s important to understand Google’s content guidelines.

You should only use FAQ schema if your page has a list of questions with answers. If your page only asks one question, then you should use the QA schema instead.

You should not use FAQ schema for advertising purposes or for questions and answers that contain violent, obscene, hateful, dangerous, or illegal language.

If the same question and answer appear multiple times on your page, then it’s important to only add FAQ schema in one instance.

The questions and answers in your FAQs must also appear in the content on your page.

Finally, make sure each question includes the entire text of the question and each answer includes the entire text of the answer.

How to Add FAQ Schema in WordPress

The easiest way to add FAQ schema in WordPress is to install a plugin that handles it for you, but you can also do it without a plugin.

We will cover both options and you can use the quick links below to jump to the method you want to use:
Method 1: Adding FAQ Schema in WordPress With All in One SEO

The best way to add FAQ schema in WordPress is with the All in One SEO Pro plugin. It’s the best SEO plugin for WordPress, used by over 3 million sites.

The first thing you need to do is install and activate the plugin. For more details, see our guide on how to install a plugin in WordPress.

Note: There is a free version of All in One SEO available, but you need the premium version to add FAQ schema in WordPress.

Upon activation, the plugin will run a setup wizard. You can follow the on-screen instructions to set it up. If you need more help, then please take a look at our guide on how to properly set up All in One SEO for WordPress.

Once you are done with the setup, you will return to the WordPress dashboard.

You can see a new ‘All in One SEO’ menu item in the admin sidebar.

If you had the free version of All in One SEO installed, then all of your settings will automatically transfer to the Pro version. The free version will be automatically deactivated.

Now that All in One SEO is installed and activated, you need to navigate to the page or post where you would like to add FAQ schema.

Simply scroll down to the bottom of the content editor, where you will see the AIOSEO Settings.

When you click on the ‘Schema’ tab, you can see that the schema settings are automatically enabled by default. Then, you can click on the ‘Generate Schema’ button to customize it.

This will bring up the Schema Catalog, where you can select the type of schema you want to implement.

Next, you need to find the FAQ option and click the ‘Add Schema’ button next to it.

Now, you can start entering your FAQ information.

Start by adding a name and description for your page or post. You can even use AIOSEO’s easy emoji picker to add emojis to these fields.

After that, you should scroll down to start adding the Question and Answer fields for your first FAQ question.

You can also click the ‘Add Another Question’ link to add more questions.

Once you are done, don’t forget to click the ‘Add Schema’ button.

If you want to test whether your FAQ schema markup is correctly added, then scroll down to our section on how to test your WordPress FAQ schema.

Method 2: Adding FAQ Schema in WordPress Without a Plugin

If you want to add FAQ schema in WordPress without a plugin, then you can do it by using our manual code method.

First, you will need to generate the FAQ schema code. You can do this by using the FAQPage JSON-LD Schema Generator.

Start by adding your questions and answers on the left side of the tool. You can click ‘Add Another FAQ’ to add as many questions as needed.

As you type, the schema markup will update on the right.

Your next step is to paste the code you just created into WordPress. Simply click ‘Copy FAQ Schema’ to copy the code.

After that, navigate to the page or post where you want to add the FAQ schema.

If you are using the block editor, then you need to add a Custom HTML block and paste the FAQ schema markup inside that.

If you are still using the old classic editor, then you need to toggle to the text editor.

After that, you can paste the schema markup at the bottom of your post.

When you are finished, just click the ‘Update’ or ‘Publish’ button to save your changes.

Testing Your WordPress FAQ Schema

Since your FAQ schema code is specifically for Google, you can’t tell whether it’s working just by looking at your page.

To test whether your FAQ schema markup is correct, you can use Google’s Rich Results Test page. Simply enter the URL of the page with FAQ schema and click ‘Test URL’.

Google will analyze your page for all kinds of schema markup, not just FAQ schema. You may see multiple results if your page uses other kinds of schema.

Once the text is complete, expand the results under the “FAQ” heading.

You should see the actual question-and-answer pairs that you added to your FAQ section. If these are correct, then you are all set.

If they aren’t correct, then you will need to go back and double-check that you set up your FAQ schema properly.

If the correct items still aren’t showing, then we recommend clearing your WordPress cache because caching plugins may show an outdated version of your content to Google.

We hope this article helped you learn how to easily add FAQ schema in WordPress. You may also want to see our ultimate WordPress SEO guide to boost your rankings and our expert picks for the best social media plugins for WordPress.

The post How to Add FAQ Schema in WordPress (2 Methods) first appeared on WPBeginner.
06.07.2023

10 Best WordPress Schema Plugins in 2023

Schema markup is essential to SEO, providing search engines with data about your website and its content that is structured appropriately for search engines. With the right schema plugin, you can help search engines understand your content better, which can improve your website’s visibility in search results. In this post, we’ll be looking at some of the best WordPress schema plugins on the market, to help you find the right solution for your website.

Whether you’re looking for a comprehensive SEO solution or just want to add schema markup to a couple of pages, we’ve got you covered.

Quick Overview of Schema Markup and Rich Snippets

Schema markup is a type of structured data that helps search engines better understand the content on a website. It provides additional information about the website, such as its type, its content, and its structure, to help search engines display this information in a rich snippet. Using Schema markup on your site is one of the best SEO techniquesÂ to improve rankings in the SERPs.

Image by BestForBest / shutterstock.com

A Rich Snippet is a search result listing in the SERPs that provides more useful information to the user. This snippet can include things like images, ratings, deep links, and prices. By using schema markup, website owners can help search engines display their website’s content as a rich snippet, making it stand out and potentially increasing click-through rates. Rich snippets appear on page one, making them very effective.

Example Diagram of SERP Featured Snippet

Image by BestForBest / shutterstock.com

The 10 Best Schema Markup Plugins for WordPress

There are a lot of schema markup and structured data plugins for WordPress out there. We’ve done the hard work to narrow it down to these top plugins.

If you are looking for more SEO solutions beyond schema, check out these best WordPress SEO plugins.

1. Schema Pro

Schema Pro Homepage Feb 2023

Schema Pro is a powerful WordPress plugin that makes it easy to add schema markup to your website. With Schema Pro, you can add the right structured data for videos, phone numbers, recipes, or anything else. The best part about Schema Pro is that you don’t need to know how to code to use it. The plugin takes care of adding the correct code across your site, so you can focus on creating great content.

With Schema Pro, you can be sure that you’re using the correct schema for your website. Whether you’re a blogger or marketer, this plugin makes it easy to add schema markup to your site so that it is indexed for search engines like Google.

Schema Pro Onboarding Workflow

Key Features for Schema Pro:

Makes it easy to map default data like page title, featured image, and author
Has a custom schema markup tool for custom post types
Integrates with the Google Structured Data Testing Tool and has built-in field validation
Provides 16 types of schema markup to use on your WordPress website
Adds code in the backend with no impact on frontend design

schema pro automatic target

The plugin generates schema structured data automatically. And this can have a significant impact on your search engine rankings for pages across your site. It will even map repeatable data such as page titles, featured images, content author, and date, which you can manually edit for each page/post if needed. This can lead to higher clickthrough rates in search engine results pages (SERPs).

Schema Pro is for you if you…

Create consistent types of content with consistent schema applications
Need automated systems for markup
Can only rely on one of the best plugins on the market

Pricing: Plans start at $79 per year.

Get Schema Pro

2. Rank Math

$Rank Math Homepage Feb 2023$

Rank Math Rank Math is at top of our list of all-around best SEO plugins for WordPress. It has a powerful suite of features for all your website SEO needs, including Schema. We like Rank Math (especially Pro) because of the number of schema types it can help you create. The fact that you can input a competitor’s URL and use their schema as a starting point is also brilliant.

Rank Math automates the process of adding schema markup for you behind the scenes. This makes your website easy for search bots to index your content with little effort. As a result, your listing in the SERPs will rank higher as a Rich Snippet. This is done by adding assets like star ratings, business info cards, or video detail markup.

Whether you’re running a WooCommerce store, a review site, or a blog, Rank Math can create the schema markup needed for optimal results.

Key Features for Rank Math:

Extensive schema support with 32 types in Pro and 21 in Free
Effortless schema analysis using competitor URL import
Speakable schema for voice assistant support (Alexa, Siri)
Speedy JSON LD validation with Google’s Rich Results tool
Supports WooCommerce SEO
All-in-one SEO solution covering schema input and all other SEO facets
Seamless integration with Divi

$Rank Math Global Schema Setup by Post Type$

Rank Math is for you if you…

Need SEO + Schema optimization across your entire website
Want hard-to-create schema types like “fact check”
Want to experiment with Speakable schema optimization
Need an SEO plugin that integrates with Divi for real-time SEO on the front end using the visual builder.
Need an SEO plugin for WooCommerce.

Pricing: Free; Paid plans start at $129 per year,

Get Rank Math

Check out our introduction to Rank Math to help you get started and our tutorial on how to use Rank Math with Divi.

3. AIOSEO

AIOSEO Homepage Feb 2023

AIOSEO is a comprehensive SEO plugin for WordPress that also takes care of all your schema needs. It allows you to quickly and easily establish your website’s schema, enabling search engines to access and show your content to the right people. You establish the proper SEO + Schema foundations for your website in less than 10 minutes. Plus, it includes all the SEO features you may need to climb in the rankings.

Key Features for AIOSEO:

Full support for Google Knowledge Graph and local business Schema.org markup
A customizable setup wizard with personalized SEO settings and checklists
Built-in validation for Schema markup to ensure your website is correctly optimized
Comes with a full suite of SEO features in addition to schema tools.

AIOSEO Schema Generator

Website owners want to know that every aspect of their on-page SEO is being handled. Having a complete SEO solution with schema markup ensures your SEO content is set up for success with all the tools they need in one place.Â It reduces the need for additional plugins to get the best results.

AIOSEO is for you if you…

Only have time to learn one plugin
Need the schema plugin to analyze the markup on your site’s backend (instead of using an external tool)
Want advanced SEO features outside of just schema

Pricing: Free; Paid plans start at $124 per year

Get AIOSEO

4. Schema & Structured Data for WP & AMP

schema and structured data for wp and amp

Schema & Structured Data for WP & AMP is one of the most comprehensive freemium schema plugins for WordPress. It supports more than 35 schema types that meet Schema.org guidelines. Use it to create Google rich snippet markup for any type of content on your site with easy-to-use settings. There are a ton of great features out of the box. It supports Google review schema in the free version but a premium version lets you fetch reviews from over 75 platforms. And some of the schema types (like WooCommerce and Classifieds) are paid add-ons that you can purchase individually or in aÂ premium bundle.

Key Features:

Over 35 schema types (Blog Posting, Local Business, Recipe, Product, and more)
Easy to set up with an installation wizard
Conditional display options for where schema markup is placed throughout your site
AMP compatible
Compatible with other plugins such as bbPress and kk Star Ratings
Advanced schema options for displaying reviews from 75+ platforms
Built-in Gutenberg schema blocks for adding schema markup to your own content
Priority support available to premium users

schema installation wizard

The installation wizard is a nice touch. It makes the onboarding process super simple to add the right schema markup throughout your site in minutes.

Plus you can add new schema types and assign their placement using conditional logic. This is great for adding site-wide schema markup to the pages and posts you want with a few clicks.

Schema & Structured Data for WP & AMP is for you if you…

Have a blog or small business that needs an affordable schema plugin to boost SEO.
Want an easy way to display multiple schema types in SERPs according to Schema.org guidelines.
Would like the option to add reviews from multiple platforms
Want built-in AMP or AMP for WP schema support

Pricing: Free; Premium bundles start at $99 per year (or purchase add-ons separately at a lower price)

Get Schema & Structured Data for WP & AMP

5. WP SEO Structured Data Schema

WP SEO Structured Data Schema plugin

WP SEO Structured Data Schema is a freemium WordPress plugin that provides comprehensive support for schema markup and rich snippets. This plugin has over 40,000 active installs and 45 5-star ratings, making it a popular choice for WordPress users.

If you’re looking for more control over your schema markup, WP SEO Structured Data Schema is a great option. This plugin is flexible and allows for more manual adjustments. For example, you can add schema in JSON-LD format on a per-page basis. While it does require a bit more setup, it gives you the freedom to fine-tune your schema and make it truly unique to your website.

The plugin contains all the basics you need for schema markup and rich snippets and offers some site-wide settings. However, if you’re more familiar with schema markup, it will give you the flexibility you need.

Key Features for WP SEO Structured Data Schema:

Dedicated Schema plugin with a standalone focus
11 supported Schema types
User-friendly interface for ease of use
Additional Schema types available in the Pro version

WP SEO Structured Data Schema Generator

We like this plugin because it allows website owners to add schema markup no matter what other SEO plugins they may or may not be using. It supports the minimum number of needed schema types in the free version with more options in their paid plans.

WP SEO Structured Data Schema is for you if you…

Have an SEO plugin that does not have schema capabilities
Need a solution that focuses on page-by-page schema creation (sites with vastly varying content types)
Want more control over the schema markup.

Pricing: Free; Paid plans start at $49 per year.

Get WP SEO Structured Data Schema

6. WordPress Review and Structured Data Schema Plugin

Review and Schema Homepage Feb 2023

WordPress Review & Structure Data Schema Plugin is a comprehensive review schema plugin that offers a structured data schema solution for WordPress sites. It is included in our list because it expertly handles schema with sites focused on reviews.

With this plugin, you can collect user ratings for custom post types, pages, and posts, as well as manage your WooCommerce ratings and reviews with ease. The plugin provides a flexible and user-friendly panel for managing all your ratings and reviews.

Key Features for WordPress Review and Structured Data Schema Plugin:

Pro and con review system
Flexible review and rating options for pages, posts, and WooCommerce products
Automatic (Pro) or manual structured data schema generation using JSON-LD
Shortcode support for affiliate marketing and product reviews

WordPress Review and Structured Data Schema Plugin Review Types

With this WordPress review plugin, you can collect and showcase your customer reviews and ratings for maximum impact. The plugin offers sorting options for reviews. Criteria include highest-rated, most recent, reviews with images, and text-only reviews. This helps you show off the best feedback from your customers.

WordPress Review and Structured Data Schema Plugin is for you if you…

Need a powerful review schema plugin that works with WooCommerce
Promote affiliate products in your own review content

Pricing: Free; Paid plans start at $29 per year.

Get WordPress Review and Structured Data Schema Plugin

7. WP Review Pro

WP Review Product Page Feb 2023

WP Review is a versatile plugin designed to help you showcase your outstanding reviews in a structured and eye-catching way. It is perfect for review websites, eCommerce sites, and even bloggers.

It allows you to increase consumer interaction with product and service ratings and reviews by presenting your review data in a structured box with the correct schema. This encourages search engines to include the information in their search results, improving your website’s visibility and click-through rates. Whether you’re selling digital downloads, physical products, or delivering services online, WP Review makes it easy to create rich snippets with review schema for your website.

Key Features for WP Review:

Multiple rating options: Star, Point, Percentage, Circle, and Thumbs
Support for 19 types of rich snippets
Seamless integration with popular review platforms: Google, Yelp, and Facebook
Comparison table feature for easy comparison of products or services
Up to 16 content templates for creating schema markup content

WP Review Review Builder

One of the best parts of WP Review is that it is for content creators and eCommerce store owners. It gives tools for collecting user reviews and then displaying them effortlessly. It also lets content creators create beautiful content that is sure to rank with proper schema.

WP Review is for you if …

You run an eCommerce website and want user reviews
You are a content creator looking to create rich content
You want a trusted plugin by a trusted WordPress company

Pricing: Free; Pro version is $77 per year.

Get WP Review Pro

Interested in more review plugins, check out these top review plugins for WordPress.

8. WPSSO Core

WPSSO Core is a comprehensive plugin that offers a comprehensive solution for your SEO and schema markup needs. The free version is available on WordPress.org and is the perfect solution for website owners looking to improve their SEO and social media presence.

Key Features for WPSSO Core:

Supports 500 schema types and sub-types
Provides structured data markup for social media sites
Integrates with popular SEO plugins
Reads data from remote service APIs

WPSSO supports an impressive 500 schema types and sub-types, making it one of the most comprehensive schema plugins available. In addition to helping you get rich snippets in Google search results, it also provides structured data markup for social media sites like Facebook, Pinterest, LinkedIn, Twitter, and WhatsApp.

WPSSO Core Schema Generator

WPSSO Core is for you if you…

Need advanced access to hundreds of schema sub-types
Are focusing as much on Social Schema as Search
Want to buy one license and use it forever

Pricing: Free; Paid plans start at $59 (lifetime).

Get WPSSO Core

9. Five Star Business Profile and Schema

Five-Star Business Profile and Schema is a WordPress plugin specifically designed for local businesses. It allows you to add your business information with schema markup, including a Google Maps, hours of operation, phone numbers, and more.

Key Features for Five-Star Business Profile and Schema:

Create an SEO-friendly contact card with ease
Option to add via WordPress block or shortcode
Automatically adds a dropdown menu for multiple locations
Can be added to any page, post, or widget-ready area

Five-Star Business Profile and Schema is for you if…

You are a local business owner trying to gain visibility
You want an easy yet properly marked-up way to add essential business details to contact and about pages
You need something that does not conflict with your SEO plugin of choice

Pricing: Free; Paid plan starts at $39 (lifetime).

Get Five Star Business Profile and Schema

10. Divi Schema Plugin

Divi Schema Plugin Page Feb 2023

The Divi Schema Plugin is a robust tool that can help boost your website’s search engine ranking. This plugin can enhance your website’s search visibility by rapidly incorporating JSON-LD schema into new Divi modules while using the robust Divi page builder to design your website.

Key Features for Divi Schema Plugin:

Sitewide article and organization schema implementation
Reusable FAQ and How to Post Types

schema settings for divi schema plugin

The Divi Schema Plugin supports a variety of content types, including FAQs, special announcements, how-to guides, local business information, store locators, and more. It does this through a mixed use of custom post types and new Divi modules.

Divi Schema Plugin is for you if you…

Use the Divi Theme
Want to add Schema in a familiar editing environment
Want sitewide and page-by-page schema tools

Divi Schema Plugin Pricing: $99 per year

Get Divi Schema Plugin

Bonus: WP Rich Snippets

WP Rich Snippets is a premium schema plugin for WordPress that offers a unique set of core features for adding multiple schema types to your site. What makes this plugin unique is the option for creating custom reviews. It has different ways to rate and review your content including rating, percentage, votes, and user aggregate rating. Additional add-ons, like their WooCommerce Reviews, are particularly useful for companies looking to boost product reviews and create rich snippets at the same time.

Pricing: Plans start at $69 per year

Get WP Rich Snippets

Bonus: RankRanger Schema Markup Generator

RankRanger Schema Markup Generator is a free tool that makes it simple to create structured data that follows Schema.org standards. It offers support for a variety of schema types, including FAQ pages, articles, job postings, local businesses, products, events, and people. You can copy the generated schema markup and add it to your site manually.

What Is the Best Schema Plugin for WordPress?

There are many great WordPress schema plugins available to help you improve your SEO. Here is a list of all the plugins we covered, along with their prices for easy comparison.

	Plugin	Price	Free Option
ðŸ¥‡	Schema Pro	$79/yr	âœ”ï¸	Visit
ðŸ¥ˆ	Rank Math	$129/yr	âœ”ï¸	Visit
ðŸ¥‰	AIOSEO	$124/yr	âœ”ï¸	Visit
4	WP SEO Structured Data Schema	$49/yr	âœ”ï¸	Visit
5	WordPress Review and Structured Data Schema Plugin	$29/yr	âœ”ï¸	Visit
6	WP Review Pro	$77/yr	âœ”ï¸	Visit
7	WPSSO Core	$59 lifetime	âœ”ï¸	Visit
8	Five Star Business Profile and Schema	$39 lifetime	âœ”ï¸	Visit
9	Divi Schema Plugin	$99/yr	âœ”ï¸	Visit

If you’re looking for a tool that combines both SEO and schema functionality, then Rank Math is a fantastic option. With its user-friendly interface and support for 11 different schema types, it’s the perfect choice for anyone looking to improve their website’s visibility in search results.

Additionally, for those looking for a standalone schema plugin, Schema Pro and Schema & Structured Data for WP & AMP are the best options on the list. They support a wide range of schema types and both have an easy-to-use interface. Hopefully, they are an ideal solution for generating a schema for your WordPress website.

Featured Image via BestForBest / shutterstock.com

The post 10 Best WordPress Schema Plugins in 2023 appeared first on Elegant Themes Blog.

18.02.2023

9 Best Schema Markup Plugins for WordPress (2022)

Are you looking for the best schema markup plugins for WordPress?

The right SEO plugin will help you properly optimize your content for search engines, so you can outrank your competitors and grow your business. You can also use schema markup plugins to create valuable rich snippets for search engines like Google.

In this article, weâ€™ll share our expert pick of the best schema markup plugins for WordPress.

Why You Should Use Schema Markup Plugins for WordPress

If your site has lots of high quality original content, then youâ€™re already off to a great start. However, you also need to help search engines understand that content, so they can include it in relevant search results and drive more people to your website.

Schema markup is structured data that help your website communicate with search engines behind the scenes. It uses invisible code to clearly label your pages and posts, so search engines know exactly what your content is about, and when to show it to users.

Search engines such as Google also use schema to create rich snippets.

These valuable snippets show additional information about your pages and posts. If you manage to get a rich snippet on a search engine like Google, then your content immediately stands out from the crowd. This can improve your organic click through rate and increase your blog traffic.

Using the right schema markup is important, but it can also be complicated. Thankfully, there are WordPress SEO plugins that can walk you through the process of adding schema markup to your site. Some of these plugins will even generate the right schema automatically.

Using a schema markup plugin doesnâ€™t guarantee that your rich snippets will appear in the search results, but it will improve your chances.

With that being said, letâ€™s take a look at the best schema markup plugins for WordPress.

1. AIOSEO

All in One SEO for WordPress (AIOSEO) is the best WordPress SEO plugin on the market used by over 3 million websites. This complete SEO toolkit has everything you need to outrank your competitors including support for rich snippets schema.

AIOSEO makes sure your schema markup is properly set up, so search engines can show your content to people who are searching for pages, posts, and products just like yours.

The plugin even has special schema for FAQs, courses, recipes, software, ratings, and dozens more. This helps your customers find your products, services, and digital downloads over your competitors.

If you have a physical store or business, then AIOSEO has local schema markup for your business logo, address, business phone number, opening hours, and more. This gives you the best possible chance of appearing in Google Maps and local search results.

AIOSEOâ€™s Google Map integration has multiple location support, which is perfect for successful businesses that have multiple offices, stores, salons, or other locations.

To learn more, see our guide on how to add multiple locations schema for local businesses.

This powerful WordPress SEO plugin is also easy to set up. To start, simply enter all your website information into the pluginâ€™s settings.

Then, just work your way through the Schema Markup settings for each content type.

For example, youâ€™ll typically map your Posts to the Article schema type, and Pages to the Web Page schema.

AIOSEO is flexible, so you can override these default settings for specific pages, posts, courses, and more from inside the content editor.

When editing your content, simply scroll to the AIOSEO Settings section and then click on â€˜Generate Schemaâ€™ to open the Schema Generator.

Youâ€™ll now see all the different schema that you can add to this particular piece of content.

By simply repeating these steps, you can optimize your entire WordPress website without having to write a single line of code.

AIOSEO has support for all the modern schema types to get you rich snippets including the new FAQ schema. SEO pros can use the custom schema tab to enter any type of schema format they wish.

It also has built-in schema validation to ensure that your website is properly optimized for highest SEO rankings.

To get started with AIOSEO, please see our ultimate guide on how to set up All in One SEO for WordPress correctly.

Price: AIOSEO Pro licenses start at $49.60 per year for a single website. There’s also a free version that you can use to get started.

2. Schema Pro

The Schema Pro plugin has more than 20 schema types including recipe, article, book, job posting, and more.

You can add all of these schema types to your WordPress blog or website without writing a single line of code. Simply choose a schema type from a dropdown menu and then tell the plugin where to add this schema.

To help you use the correct schema, Schema Pro will even map default data such as page title, featured image, author, and data. You can then simply fine-tune these defaults to suit your content, and Schema Pro will add the correct code across your website.

If this is your first time adding schema, then the plugin integrates with the Google Structured Data Testing Tool and comes with built-in field validation. This allows you to test your schema and see whether youâ€™re likely to get a rich snippet.

If youâ€™re using custom post types or other unique content, then more advanced users may want to try the pluginâ€™s Custom Schema markup tool. This allows you to create your own schema in JSON-LD format, and then test it using the Structured Data Testing Tool or Rich Results Test.

Price: You can buy an annual Schema Pro license for $67 which includes product updates, premium support, and advanced schema types.

3. WordPress Review Plugin

Positive customer reviews can convince shoppers to buy from your online store and will make your website seem more trustworthy. With that being said, youâ€™ll want the search engines to highlight your reviews.

The WordPress Review plugin can add the schema that search engines need to correctly identify your customer reviews, and include them in rich snippets.

You can use this plugin to create both single and multi-criteria reviews. This helps your customers make a decision about your company or products at a glance, and then explore more detailed reviews if they want extra information.

The plugin can also generate rating schema and markup for your WooCommerce products, which makes it a great choice for any WooCommerce user.

The WordPress Review plugin comes with a selection of layouts that you can apply to your reviews plus support for numeric pagination. In this way, the plugin can display your reviews in a way that makes sense to shoppers as well as the search engines.

Despite the focus on eCommerce, this plugin can also create review schema for any page, post, or custom post type. For example, you might encourage visitors to rate their favorite blog post.

If youâ€™re worried about spam and fake reviews, then the plugin comes with built-in support for reCAPTCHA v3. For more information on how reCAPTCHA works, please see our guide on how to add reCAPTCHA to WordPress.

Price: You can download this plugin for free from the official WordPress repository.

4. WP Review Plugin

WP Review is another plugin thatâ€™s perfect for anyone who sells digital downloads, products, or services online.

This plugin adds 9 different schema types and allows you to show reviews in a structured box that features star, point, and percentage ratings. You can also add user comments, affiliate buttons, and more to create an eye-catching layout.

By presenting this data in a box with the correct schema, you can encourage search engines to include the information in their search results. For example, Google often shows star ratings next to each product.

As long as you get a high rating, this can make your products stand out from the competition and should improve your click-through rates.

WP Reviewâ€™s boxes are completely customizable, so you can fine-tune them to perfectly suit your WordPress theme by changing the text color, adding a border, changing the background, and more.

Price: You can download WP Review for free from the official WordPress repository.

5. Structured Content

This plugin allows you to add structured data to any page or post, and it then renders that information as JSON-LD.

In total, Structured Content adds 6 schema types including LocalBusiness, FAQPage, and Person. If you sell online courses, then thereâ€™s a Course structured data type that will help search engines show your training in relevant search results.

If you run a job board in WordPress, then we recommend looking at the pluginâ€™s JobPosting schema as this can help your job listings appear in Googleâ€™s job search experience.

Here, Google will show your job listings along with your logo, plus any company reviews or ratings youâ€™ve received. This instantly makes your job listings more interesting and should get you lots more applicants.

To help you add schema to your website, Structured Content comes with its own blocks. Simply click on any block to add it to your content.

After that, you configure the schema markup by filling out a form.

This makes it easy to add correctly-formatted markup to your website.

Price: A free download of Structured Content is available from the WordPress repository.

6. WP SEO Structured Data Schema

If you want more control over your schema markup, then you may want to look at this free WordPress plugin.

Although WP SEO Structured Data Schema does have some site-wide settings, it places an emphasis on flexibility and manual customization.

This plugin allows you to add schema in JSON-LD format on a page-by-page basis.

WP SEO Structured Data Schema does require a bit more setup compared to some of the other plugins on this list.

However, it is a powerful solution that gives you lots of freedom to fine-tune your schema. This makes it a good choice for users who are more familiar with schema markup.

Just be aware that youâ€™ll need to upgrade to the pro version if you want to add schema to custom post types.

Price: You can download WP SEO Structured Data Schema for free from the official WordPress repository.

7. WPSSO Core

The WPSSO Core plugin supports an impressive 500 schema types and sub-types.

It also stands out from the crowd by providing structured data markup for social media sites including Facebook, Pinterest, LinkedIn, Twitter, and WhatsApp.

If youâ€™re already using some of the best SEO plugins, then youâ€™ll be happy to hear that WPSSO Core integrates with WP Product Review, WP-PostRatings, and WP Meta SEO. WPSSO Core can even read settings and data from AIOSEO.

Beyond SEO plugins, WPSSO Core also integrates with Easy Digital Downloads and WooCommerce, so we recommend checking out this plugin if you run an online store.

WPSSO Core is also a good choice if you previously tried to add schema markup manually, but encountered errors. This plugin claims to fix all schema markup errors in Google Search, Rich Results, Merchant Listings, and more.

Price: To download WPSSO Core for free, simply visit the WordPress repository.

8. Five Star Business Profile and Schema

Like many plugins on this list, Five Star Business Profile and Schema can add LD+JSON schema structured data to any page or post.

However, it also has a unique contact card feature that lets you add all your business details with the correct schema markup. This includes a Google Map, opening hours, plus your phone number and WhatsApp number with a click-to-call feature.

Search engines can then discover this information and show it next to your listing.

If you accept appointments and bookings, or own a physical store then this will help customers contact you. In fact, if you have multiple locations then Five Star Business Profile and Schema will automatically add a dropdown menu so customers can choose between the different locations.

Even better, you can add the card to any page, post, or widget-ready area using either a shortcode or a special Contact Card block.

Beyond the SEO-friendly contact card, this plugin has a database of every organization type schema and every rich results type.

Each schema and rich results type comes with the corresponding fields and properties. Simply fill in the default values that you want to use and the plugin will handle the rest.

If you want to use different values on a specific page, then you can easily override these defaults from the post editor.

Price: You can download Five Star Business Profile and Schema for free.

9. Schema and Structured Data

This plugin adds 16 schema types to your WordPress website including reviews, email, and comments, plus support for custom schema.

After activating the plugin, Schema and Structured Data will automatically fetch the data from your website and then enhance it in the Google search results.

If you have an online store, then this plugin is compatible with WooCommerce so you can get your products and services featured on search engines like Google. If youâ€™re using WooCommerce extensions, then this plugin is also compatible with WooCommerce Booking and WooCommerce Membership.

If you want to add schema to lots of content, then the plugin has some useful conditional fields. This allows you to include and exclude posts, pages, and taxonomies from the schema.

Schema and Structured Data has some extra features that can help search engines understand your content. This includes support for breadcrumbs and Google AMP compatibility so you can easily enhance the markup for the AMP version of your site.

For more information about AMP, please see our guide on how to properly setup Google AMP on your WordPress site.

Price: An annual license for a single website is priced at $99.00.

Which is the best WordPress schema plugin?

After carefully evaluating all the popular schema plugins in the market, we believe that AIOSEO – All in One SEO is the best WordPress schema plugin.

In the past, websites will use their main SEO plugin and then a separate schema plugin which would lead to complication, plugin conflicts, and even performance issues.

With All in One SEO, you can use just one plugin that gives you everything you need to grow your SEO rankings.

The free All in One SEO plugin has support for on-page schema markups, but you will need the Pro version to unlock access to their powerful custom schema generator.

Frequently Asked Questions

Being the largest free WordPress resource site on the planet, we have helped tens of thousands of people choose the best WordPress SEO plugins. Below are the answers to some of the most frequently asked questions.

Does schema improve SEO?

Yes, having a proper schema markup will absolutely improve your SEO rankings. Google and other search engines reward websites with rich snippets and higher rankings when they use proper schema tags.

Does WordPress use schema?

By default, WordPress does not add schema markup. That’s why website owners use WordPress schema plugins. You can easily add schema markup in WordPress by using the All in One SEO plugin.

For a more detailed explanation, see our guide on how to add schema markup in WordPress and WooCommerce.

Does Yoast SEO plugin add schema?

Yes, Yoast SEO plugin does offer limited schema support. However they do not have powerful custom schema generators or schema validation like other plugins such as All in One SEO, Schema Pro, and others mentioned in the list above.

Can you add schema to WordPress without a plugin?

Yes, you can absolutely add custom schema markup in WordPress without using a plugin. All you need to do is simply add the custom schema code in your theme’s functions.php file.

Although we don’t recommend this because if you update your theme, then your customizations will be overwritten. This is why it’s better to future-proof your custom snippets using WPCode.

With that said, most professionals use a plugin like AIOSEO to add schema because they keep it updated with new SEO guidelines.

Will schema markup help me get a featured snippet in Google?

Yes, having a proper schema markup will increase your chances of getting a featured snippet in Google, also known as position zero. At the end of the day, Google decides which sites get the featured snippet, but generally only websites with schema markup get the featured snippet.

What’s better JSON+LD Schema vs Microdata?

Modern search engines like Google prefer JSON+LD schema markup over the microdata schema markup. This is why most large websites have switched to using JSON+LD schema, and the plugins we recommend in our list all output as JSON schema markup.

Which is the best review schema WordPress plugin?

The best review schema plugin for WordPress is All in One SEO. It lets you add review schema, so your search listings can get start ratings and other rich snippets. But unlike other plugins, AIOSEO will not force you to use their styles, so you have full control over how your website brand looks.

The second option people often use is Schema Pro which is built specifically for generating schema blocks.

Which is the best custom schema markup generator for WordPress?

We believe that All in One SEO is the best custom schema generator for WordPress. It offers a guided wizard for all schema.org markups, and for true SEO pros, it even has a fully custom schema markup input, so you can experiment further.

We hope this article helped you find the best schema plugins for WordPress. You may also want to see our guide on how to add keywords and meta descriptions in WordPress and our expert pick of the best analytics solutions.

If you liked this article, then please subscribe to ourÂ YouTube ChannelÂ for WordPress video tutorials. You can also find us onÂ TwitterÂ and Facebook.

The post 9 Best Schema Markup Plugins for WordPress (2022) first appeared on WPBeginner.

02.12.2022