If you use Google Analytics on your WordPress site, you may already be familiar with how the platform works. However, now that Google has released a new version of its analytics tool, you may need to take a good look at GA4 vs Universal Analytics in order to adapt to this change. To help you out, we’ve laid out the key differences between UA and GA4.
Tag: Software & Tools
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Google Analytics 4 (GA4) vs Universal Analytics: Key Differences
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6 Best HubSpot Alternatives for CRM and Marketing in 2023
As someone who’s in the market for HubSpot alternatives, you’ve probably had a taste of the platform and seen for yourself just how complex its architecture is. It features multiple advanced tool suites, all of which can be difficult to wrap your head around. In this article we’ll introduce you to simpler (and cheaper!) sales and marketing solutions that might fit your needs better. -
Looking for a Google Optimize Alternative? Your 10 Best Options
If you’re a digital marketer or a webmaster, you might be familiar with Google Optimize. It’s a highly useful testing and analytics tool for website improvement. However, this popular software is being phased out, so you may be looking for a Google Optimize alternative. In this post, we’ll discuss what to look for in a Google Optimize alternative. Then, we’ll share some of the best options on the market. -
35 Best Content Marketing Tools to Maximize Your Results in 2023
Whether you’re a professional blogger or marketer, the right content marketing tools can help you stand out from the crowd. Fortunately, we’ve put together a list of the best tools for content creators, from SEO plugins and email marketing software, to AI writing assistants and idea generators. This post will look at some of the most useful content marketing tools, covering their key features and pricing details. Let’s get started! -
2023’s Best Image CDN Solutions for WordPress: Our Top 5 Picks
If you try searching for the best image CDN on the WordPress plugin directory, the results will probably leave you with even more questions than answers. What you’ll find as the top suggestions are image optimization plugins instead of CDNs for images. This can be pretty confusing. To clear up the confusion, we’ve put together the ultimate image CDN comparison guide for WordPress users. -
How to Create a Landing Page in Mailchimp
Mailchimp is well-known for providing straightforward solutions for email marketing, and good-looking landing pages are one of the benefits the company offers. Since they are integral to any campaign’s success, in this article, we will show you how to create a landing page in Mailchimp. -
8 Best UX Research Tools & Software to Use in 2023
If you aspire to become a UX (User Experience) designer, you’ll be responsible for considering a user’s needs and making sure your application fulfills them. Fortunately, there are many free and beginner-friendly tools for UX testing. In this post, we’ll recommend 8 different UX research tools for beginners. For each one, we’ll discuss its main features, use cases, and pricing. -
10 Best Streaming Video Providers for Hosting Your Videos Online
Video is a great tool for businesses that are keen on brand building and customer engagement. In fact, one source puts video as the leading source of information for 66% of people. Of course, if you hope to benefit from the broad appeal of video content, the crucial thing is to work with the best streaming video provider that you can afford.